Question Massive price increase for reseller licenses?

After the discussion with a specialist, we got the first information, that the reseller is definitly the contract partner, as he/she buys the license and re-sells it. The contract partner is the one, who can be claimed for everything, and then has to fight against the selling partner.

If the customer would have a contract with Plesk, and we would only be the charging ("money transfer") point, it would be a different, much more complex, situation.
 
@manni,

This statement

After the discussion with a specialist, we got the first information, that the reseller is definitly the contract partner, as he/she buys the license and re-sells it. The contract partner is the one, who can be claimed for everything, and then has to fight against the selling partner.

indicates that your "specialist" has either been given the wrong information or is not a "specialist".


The relevant legal facts here are that

a) damages can be claimed with any counterparty, in this case a supplier who is a reseller of some product,

b) market abuse cannot be claimed with any reseller, since a reseller is not the party who is abusing market dominance,

c) any company that is a reseller of products / services that are supplied by a market abuser can file a claim with that market abuser, for many legal reasons,

d) your client cannot file a claim with your company based on the alleged fact of market abuse, since your company is not the market abuser,

e) your client is, when starting legal proceedings on the ground of market abuse, obliged by law to sue the market abuser,

f) your client is, when starting legal proceedings related to products / services, in most cases obliged to sue the legal owner of those products / services,

g) your client is fully liable for all damages incurred by your company, if and when it takes your company to court on grounds that will not hold in court.


It is as simple as that.

In most situations, an exhaustive summary of legal facts and consequences of actions will be sufficient to stop your client suing your company.

If your "specialist" does not understand that, then you are destined to be the passenger of a very bumpy and expensive ride - for no reason at all.


I can only recommend to get a second opinion and a third opinion - consult other lawyers!


Kind regards.....
 
@Hangover2,

In your last post, you challenged some of the statements that I made, for reasons not entirely clear.

The concluding statement was

So while I agree that the system is not perfect, it does not follow that taking action is pointless or that enforcement cannot work in practice. My disagreement was about the conclusion, not about the imperfections of the legal landscape.

and I simply do not grasp how you

a) can disagree with a conclusion from my side, if I do not intend to conclude at all, (and)

b) cannot understand my motivation to post on this particular topic.


Let me explain a bit.

Imperfections in the legal landscape do matter, since these imperfections determine what actually happens and what the legal outcome will be.


Consider yourself being a CEO of a company with annual profit of 50 billion and also faced with a threat of being fined 2 billion for market abuse.

That CEO would simply shrug his shoulders and say "paying 2 billion once to get 50 billion of profit each year ...... it is not difficult math!"

That CEO would be more practical and more savvy and investigate the legal landscape and the legal consequences of the fine.

That CEO would spend 150 million (or more) to create legal opposition, combat the legal grounds of the 2 billion fine, all in the knowledge that imperfections in the legal landscape would at least give you 3 to 5 years before the fine will become final and inevitable.

In the case that the legal opposition will result in a fine that is - for instance - 500 million lower, the costs of legal opposition are an investment with return.

That CEO sees legal opposition as an investment with a return!

That CEO would also realize that legal opposition is allowing the company to realize 50 billion profit per year DURING 3 to 5 years of legal opposition, whilst the fine of 2 billion will not change in worst case scenario and will be mitigated or even null in best case scenario.

That CEO really will understand that he does not oppose the fine itself, but simply uses the legal landscape to turn a punishable action with a punishment into a business model itself : an investment with a return on investment.


Why can a punishable action (market abuse) with a punishment (fine) become a business model?

Well, the fine is too low.

That is the legal landscape offered by the European Union and the EU law concerning market abuse : fines are too low.

Sure, considerable numbers of complaints can help, lots of investigations by EU authorities can help ...... but they will not, if "punishment" is not scaring away the market abusers.


So, all of the above is simply (and again) an explanation of why one should take the role of the EU in combatting market abuse a bit lightly.

With all the good intentions of the world, the EU cannot even make a dent.


Nevertheless, I do not disagree with you : it can never do harm to file complaints, lots of them.

It simply allows the EU to take action or improve action or, even more important, to determine where the legal framework has to change.


So, I do not understand why you disagree with me ...... if I agree with you?


That is essentially also a big problem here, on this forum.

The main language is English, but it seems to be the case that everybody has its own variant of English, making communication a bit biased.


Now, concerning my motivation to post on this topic and this forum in general.

It is NOT my life mission to attempt to convince people of my views and opinions.

It is NOT the intention to confront people with facts that they tend to ignore or simply want to ignore.


My motivation simply follows from my personal intention to either prevent a lopsided discussion or to prevent unnecessary misfortune or disgruntlement.

Consider the disgruntled client of @manni ........ who is disgruntled by the actions of the shareholders of Plesk.

Everybody seems to forget that Plesk, Plesk Team, Plesk customers and so on do NOT need or want price increases and these discussions.

Only the shareholders behind Plesk want to have a "decent return on investment", as they would call it - hence, the price increases.

Only the shareholders behind Plesk will try to increase prices, as long as they can get away with it - complaints and fines will not stop that.

So, if price increases are to be expected each and every year, why still post on this matter?

Well, if there are only different opinions concerning this matter, then there is no reason for me to post.

However, individual cases like that of @manni do create a reason to post : the danger that one Plesk customer is being confronted by an idiotic disgruntled client is sufficient reason to post!

I am not only creating a post to guide @manni with some simple legal facts and some assurance that he has nothing to fear.........

........ but I am also creating a post in the hope that the disgruntled customer of @manni is an active Plesk forum user who understands from my posts that his issue is (a) not a viable legal court case and (b) certainly not a court case where the company of @manni is the liable counterparty.


@Hangover2, I do appreciate your posts, I absolutely do.

However, you should be aware of the fact that reality is a bit different than theory.

We can discuss the differences between factual and theoretical reality ..... and we already do in a pleasant way.

However, as opposed to exchanging views and opinions, it would and should be of greater importance TO HELP OTHER FORUM USERS.

Helping them simply by stating and EXPLAINING that they have nothing to fear from their customers, if those customers threaten to go to court.

That is practical reality in the presence of (incomplete) legal frameworks concerning market abuse : the court cases will not stick.


@manni, you should really understand that some people will never be able to grasp the practical reality of legal proceedings.

If your disgruntled client actually goes to court (the idiot!), then you should

1 - instantly send invoices with prices equal to the last price that your client did not object to,
2 - go ahead and insist that the legal proceedings will continue : your disgruntled client does not have legal grounds for suing you, due to fact 1,
3 - go ahead and insist that the legal proceedings will continue : in the end, you will have a verdict of a judge that you can increase prices retroactively,

and that is that : both the legal landscape and its flaws and the idiotic actions of your disgruntled client will work against him.

Needless to say, that verdict will also entail that you are not responsible for market abuse with respect to items your company is reselling and that verdict will also give you the legal fundament to impose price increases upon other clients (if you wish to impose them).

So, actually, your disgruntled client could actually do you a favor - hence the consistent use of the word "idiotic".

There should not be any fear of what such a "client" wants to do - just let the client do what he wants and play the game right.


Kind regards.....
 
@trialotto

I think there is still some misunderstanding between what you are saying and what I am saying, so let me try to separate agreement and disagreement more clearly.

Where I agree with you

  • Yes, the legal and regulatory framework around market abuse is imperfect and often slow.
  • Yes, big players with billions in profit can “price in” fines and treat legal opposition as part of their business model.
  • Yes, for an individual SME it is usually neither realistic nor sensible to fight a tech giant directly in court.
  • Yes, in the concrete case of @manni, the reseller is very likely not the legally liable party for Plesk’s market conduct, and the customer’s lawsuit threat looks weak.
On these points, we are not in disagreement.

Where I still disagree

Where I do disagree is with statements like:

“With all the good intentions of the world, the EU cannot even make a dent.”

Even if fines are too low in your view, and even if large companies treat them as a cost of doing business, EU competition enforcement has had real and measurable effects on behaviour, product design, and market access over time. That is more than “no dent”.

I also disagree with the practical implication that follows from your description of the “legal landscape”: namely, that filing complaints or using the instruments that do exist is almost meaningless in practice. Even in your own post you acknowledge that:
  • complaints help the EU understand where the framework must change, and
  • complaints can trigger investigations and action.
That is exactly the point I am making: the fact that the system is imperfect does not mean it is pointless to use it.

On “conclusions” and motives

You wrote that you did not “intend to conclude at all”. But sentences such as:
  • “the EU cannot even make a dent”, and
  • “fines are too low, so market abuse becomes a business model”
are conclusions, at least as they are read in a practical context by people who are asking: “Should I complain? Should I push back? Do I have any tools at all?”

My disagreement is not with your motivation – I understand you want to reassure @manni and others that they are unlikely to lose in court because of Plesk’s behaviour. I disagree with the overall message that the EU’s role should be taken “lightly” and that market-abuse law is almost useless in practice.

Bringing it back to the practical level

For me, both perspectives can coexist:

On the one hand:
  • Resellers like @manni should not panic about customers threatening lawsuits;
  • contracts and pass-through pricing can and should be structured more clearly for the future.
On the other hand:
  • if enough affected providers and partners file well-founded complaints,
  • regulators can and do react,
  • and over time this is exactly how legal frameworks and enforcement get adjusted.
That is why I keep insisting that “imperfect system” and “pointless to act” are not the same thing.
 
1 - instantly send invoices with prices equal to the last price that your client did not object to,
... while explicitly stating that you are invoicing the undisputed part of the current price, but still uphold claim to the rest.
If the client already does continue to pay the old price, just send a payment reminder instead.
 
Especially if I listen to the @trialotto 's feedback, it is a confirmation how different things might be in the regions and with customers.

To give a background how I see this things: Internet Services is a cent business, we are not even talking about euros. Our competitors take € 4,- per month including 1 Domain, 25GB space, 2GB mailspace including Microsoft Exchange and Plesk. Customers look for things that they can blame on. We host a few thousand domains and we offer services to other providers as well. Why I am stating this? Of course we can just kick out every little annoying customer, but that's the business we are in, right? So this is not an option at all.

After discussion with our lawyers, the thing is easy:
As long as we sell a product, where the contract is NOT between developer/service provider and the end customer, everything is our problem.
As long as we have fixed rates in our price, it is OUR problem. Not Microsofts problem, not Plesks problem.

After discussion with one of our licensing partners:
If we have a contract with them, and the price is getting higher, they will pay the missing euros until the contract period is over. So it is simply the same, they can also not drive the price up.

We have decided to build our whole architecture, globally with different licensing and noc-providers, with Plesk ON RHEL systems, including system integrations etc. at a time where it this was designed together with SWsoft. It is also OUR problem. Not the clients one.

As we did promote RHEL only until 6 months ago, it is all our problems... Not the problems of customers... That's the easy thing.

Final solution - how I see it: Go out of the business.

I am not complaining about a really cool product (however we only use the API and 2-3 screens of the GUI, but yes it's cool) BUT I am complaining about the way how Plesk treats the customers. How can it be, that I pay for the same license through Partner 1 € 4,99 per month (I am happy to share a screenshot of the invoice), and the second partner charges me € 25 per month.

Honestly said, every Plesk customer must get really aggressive, if they hear, that I pay € 4,99 for a Web Host Edition license including PowerPack.
 
... while explicitly stating that you are invoicing the undisputed part of the current price, but still uphold claim to the rest.
If the client already does continue to pay the old price, just send a payment reminder instead.
@mow,

Thank you for adding the more verbose version of what I hinted in rough outlines.

It is good to have this verbose version, since that text of yours is something that can and will add value in a legal sense.

In my world, this more "elaborate" and "legally fine-tuned" texts and additions are quite normal, so I tend to forget to mention them on this forum.

Thanks for the explicit reminder!

Kind regards....

PS A payment reminder, if not succesful, should be followed up by formal action - this will reverse the position of the customer : the customer is suddenly the "unwilling party" that is in default of an agreement that he cannot contest, due to the fact that the customer is in default.
 
@manni

This quote

How can it be, that I pay for the same license through Partner 1 € 4,99 per month (I am happy to share a screenshot of the invoice), and the second partner charges me € 25 per month.

is the most interesting part, since that can be explained in a simple way : the cheaper licenses are often offered by "volume partners" and the more expensive licenses are often offered by either "greedy volume partners" (read: they overcharge) or "small partners" (read: the label "partner" might not even apply).

Nevertheless, the "simple explanation" is oversimplified - it is a golden rule that often fits, but that does not always reflects actual reality.

For instance, some hosting providers offer servers with cheap licenses that they own themselves and/or that they "sell" at a loss.

I am not bothered by the differences, I see it as an opportunity in the sense that it is most viable to bundle efforts and create one big license reseller that can deal with Plesk, negotiate license fees and keep them continuously cheap.

However, it does not work like that in daily practice - there is no way to get everybody aligned to act in the common interest.

As stated before, it is a Nash equilibrium.


This part

After discussion with our lawyers, the thing is easy:
As long as we sell a product, where the contract is NOT between developer/service provider and the end customer, everything is our problem.
As long as we have fixed rates in our price, it is OUR problem. Not Microsofts problem, not Plesks problem.

After discussion with one of our licensing partners:
If we have a contract with them, and the price is getting higher, they will pay the missing euros until the contract period is over. So it is simply the same, they can also not drive the price up.

We have decided to build our whole architecture, globally with different licensing and noc-providers, with Plesk ON RHEL systems, including system integrations etc. at a time where it this was designed together with SWsoft. It is also OUR problem. Not the clients one.

of your post, I must admit that I find it - honestly - mind-boggling.

It might be or it might not be your problem ........ the simple fact is that it SHOULD NOT be your problem.

If it is your problem, then you should really get better lawyers and/or legal advisors.

You (and your suppliers ... and everybody) should always have a clausule in an agreement that allows you to increase prices, if reasonable or required.

Also, if you FACTUALLY have fixed prices, how can you be responsible of liable?!??

Fixed prices means that there is an obligation to maintain the fixed prices and that implies that your customer gets fixed prices and not a ground to create a dispute about prices changes of any kind, being upwards or downwards.

I think that I might be reading it wrongly, but again, it is mind-boggling.


By the way, if you build your own platform, then you are also required to take into account future price changes of pieces of code or software that you already have included or that will have to be included sooner or later - nothing is for free or nothing will stay free.

Also, take a bit of friendly advice from me and realize that you are not the first to attempt a build of a new platform - it often fails, for many reasons (and the initiatives that were succesful are often sold to a company like the one that is behind Plesk).

I can give you another piece of advice, being that is not necessary to reinvent the wheel - one can easily workaround the "one-license-per-server-model" and use one Plesk license to manage many servers (read: an unlimited number of servers).

This workaround is not really practical in real life, but the costs of using Plesk licenses will become insignificant (read: one license), whereas costs of various types of maintenance will increase - it really is a trade-off of cost and benefits, but in some cases it can be worthwhile to use the workaround.


Kind regards....
 
@trialotto

I think there is still some misunderstanding between what you are saying and what I am saying, so let me try to separate agreement and disagreement more clearly.
....
That is why I keep insisting that “imperfect system” and “pointless to act” are not the same thing.

@Hangover2

I have to emphasize that I am not willing to go into the area of "agreement vs disagreement", that would not be appropriate.

There are always opinions and facts .......... both of them are relevant, since a thorough discussion of facts and opinions will nourish development and growth.

That is, "development" and "growth" with a philosophical meaning.


After reading your post a couple of times, I can see where your points of view originate from - at least, I can see "better", but not perfectly.


It is true that I exaggerate with the term "no dent", but I do that on purpose.

It is true that the EU and its legal framework does have some measurable effect.

It is an absolute truth that imperfect systems still can and have to be used, since the imperfection does not make them pointless.

The definition of "ineffective" or even "inefficiënt" is dealt with by the statement and fact that imperfect systems are not pointless by imperfection.

However, the definition of "measurable" and "significant" is different.

The (exaggerated) term "no dent" is on the border of the definitions of the two terms "measurable" and "significant".


There is a sad truth in the fact (or statement) that "fines are too low".

One can say that big companies can incorporate the costs of big lawsuits and fines into prices, charged to customers.

From that perspective, fines are too low, but also not relevant : if a company is able to pass on all costs to customers, then any fine is barely relevant.

That gives light to another side of the same perspective : the company is able to pass on all costs ........ and that is market abuse.

So, in my humble opinion, combatting companies that are - still - able to pass on costs with fines on the grounds of market abuse .... that is exactly the opposite of what one wants to achieve and of what one should want to achieve.

Stated differently, fines are not the best way to combat market abuse by companies, if those companies are able to cover the fines by increasing prices.


A better solution would be prevention.

Prevention in the sense that companies can get too big and exert market power and hence have an incentive to proceed with market abuse.

The EU has strong legal frameworks that can actually prevent issues before they even arise ....

....... and one can safely assume or state that it is always better to prevent something, as opposed to filing complaints after the fact.


Now, we are coming to the reality behind the sad truth that "fines are too low".

The EU has better alternatives that can actually prevent companies becoming so big that they can exert market power and market abuse.

Why does the EU not always opt for these alternatives?

It is a practical matter and also a financial matter.

The alternative of fines (read: not prevention, but fines after the fact) is economically viable for the EU - it gives an alternative revenue that they budget for!

Nevertheless, as one would expect, the actual budget of the alternative revenuestream from fines and alike is rather optimistic.

The EU overestimates revenue and underestimates costs (and duration before fines become irrevocable and definitive).

So, yes, fines are too low in the sense that they do not allow the EU to do all the magic possible - the revenue will not cover all the tricks they have and there is a constant trade-off between costs and benefits, hence leaving the legal framework underused (or understaffed, both apply).

If fines were not too low, then the EU could get all the personnel required and go ahead with (long-duration) legal proceedings that can actually force any company to think before they even exert market power of any kind.

Consider a company earning billions per year and an EU earning - at most - a couple of billion in fines in exceptional (but not all) years - who will get the best personnel (lawyers and other staff) and who will have the stamina to go for the long duration legal proceedings?

It is a rethorical question ......... the companies targeted by the EU can "survive" the EU ...... as long as the fines are too low in such a fashion that the EU will not have the reserves that gives the EU stamina and the ability to get the best lawyers (and other staff).

The whole game would change if the fines can be much much higher ...... and this is an active topic within the entirety of the EU.

Most EU members want both the money (from fines) and the ability to enforce EU rules upon companies that have a tendency to misbehave.

Most EU members agree that there is a necessity to increase fines ...... whether this is due to "money considerations" or "enforcement considerations".


Again, I am not here to give opinions, it is better to focus on facts.

The facts need - every now and then - long pieces of text that can give a proper context.


There is no agreement or disagreement with your (last or previous) posts.

The only thing that has to be stated is that life is a bit more complex than one can imagine.

One can glorify the EU, but imperfections in the legal framework of the EU should be dealt with by the EU in an appropriate and timely fashion.

They do not, that is a simple fact.


As you do, I will return to a more practical point of view, so we can forget all of the above.


In a world of normal business, the maximum fines that can be imposed by the EU are really really high : a couple of percent of annual revenue is more than sufficient to keep any normal business in line with the plans of the EU, irregardless of the sanity of those plans.


In a world of "high margin tech" business, any (fine) percentage that is less than 10% to 15% of annual revenue is futile.

Big Tech simply has profit margins that are written in double digits, so a small percentage does not make a difference for them.


In addition, the fines themselves are mostly not tax-deductible (although there are some countries that allow tax deduction), but costs of legal proceedings are - in daily practice, the EU combats companies that are "sponsored" by EU members with tax shields concerning the legal costs of combatting fines.

@Hangover2 ......... I will not divulge on the topic, but Big Tech is able to "earn money" when being confronted with fines.

So, yes, filing complaints might be an excellent idea that allows the EU to take action, but it will also result in tax funds, paid by EU citizens like you and me, being rediverted to a company that already earns lots of money each and every year.


In conclusion, I cannot disagree or agree with your statements, since I am simply blanc on the matter.

I know the pitfalls, the tax schemes, the capability and incapability of the EU ........... to some extent, I have some insider knowledge.

However, even though I would be inclined to say that "it does not make any sense" or that "it is not effective at all (as has been proven by the past)" ......

...... I am also inclined to say that there is not a viable alternative to the filing of complaints.

In a normal world, one would simply create solid law (which is not the case now) and one would simply increase taxation for specific industries (which is certainly not the case at this moment) .......... so one has to conclude that we are not living in a normal world.

No need to make sense of the abnormal, so hence the reason why I am blanc on the matter.

Blanc - without subjective opinion ............ but I am not without words ;-)


Kind regards....
 
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